Module 2, Understanding Culture in the Global Market, examines the culture and cultural diversity, and investigates the business implications of culture in the global market place. In this 15-hour module, students will use on-line and other resource materials to study cultural theory and apply it to a country of their own choosing. The students also examine general information about the country, including its history, geography, politics, religion, and language, etc.; business information, including business etiquette and protocol; and sociological information, including gender politics, verbal and non-verbal communication, and demographics. The module requires the student to successfully complete an analytical project.

Students have the opportunity to explore the culture within the context of business.

The completion time for the module is six weeks.

RELATIONSHIP TO PROGRAM LEARNING OUTCOMES
This is a general education module that supports the following goal areas:	This module contributes to your program by helping you to achieve the following provincial generic skills standards:
Cultural Understanding - "develop intercultural understanding through reasoned reflections on various cultures' responses to universal human issues" (General Education in Ontario's Community Colleges)	Learning Outcome #1 - Communicate clearly, concisely and correctly in the written, spoken and visual form that fulfills the purpose and meets the needs of audiences. Learning Outcome #4 - Use a variety of computer hardware and software and other technological tools appropriate and necessary to the performance of tasks. Learning Outcome #7 - Collect, analyze and organize relevant and necessary information from a variety of sources.

MODULE CURRICULUM

I. Module Learning Requirements/Embedded Knowledge and Skills

Module Learning Requirements	Knowledge and Skills
When you have earned credit for this module you will have demonstrated an ability to:
conduct research to broaden the appreciation and understanding of cultural diversity	conduct on-line and other research to learn about theories of cultural difference understand the subjective nature of the human perspective increase the scope of understanding about the geography, history, politics and culture of another country consider the effects of cultural differences within a business context

II. Learning Activities and Assessment

Samples of learning activities include:

• study and understand the resource material provided in the module
• research and investigate the theories and concepts studied in the module
• study the geography, history, politics and culture of another country
• complete an analytical assignments

III. Evaluation/Earning Credit

The following will provide evidence of your learning achievement:

Progress Email Memorandum Report

Analytical Assignment research and produce a comprehensive report explaining and applying the theories of culture studied in the module. The report will require the student the organize information from a variety of sources, report using visual, numerical, and narrative data, and write at the college level.

RELATED INFORMATION

If you are a student with a disability please identify your needs to the professor and/or the Centre for Students with Disabilities (CSD) so that support services can be arranged for you. You can do this by making an appointment at the CSD, Room C142, Ext. 7683 or arranging a personal interview with the professor to discuss your needs.

Students, it is your responsibility to retain module outlines for possible future use to support applications for transfer of credit to other educational institutions.