Module 3, Learning Styles for Business, examines various theories and models of learning. In this 15-hour module, students will use on-line resource materials to study learning styles theory, test and understand their own learning style preferences, understand how the concepts can be applied in a business context, and complete an analytical and creative project.

Students have the opportunity to apply the concepts in the world of advertising.

The completion time for the module is six weeks.

RELATIONSHIP TO PROGRAM LEARNING OUTCOMES
This is a general education module that supports the following goal areas:	This module contributes to your program by helping you to achieve the following provincial generic skills standards:
Personal Development - "understand oneself as a learner, and articulate one's own learning style" (General Education in Ontario's Community Colleges)	Learning Outcome #1 - Communicate clearly, concisely and correctly in the written, spoken and visual form that fulfills the purpose and meets the needs of audiences. Learning Outcome #4 - Use a variety of computer hardware and software and other technological tools appropriate and necessary to the performance of tasks. Learning Outcome #7 - Collect, analyze and organize relevant and necessary information from a variety of sources.

MODULE CURRICULUM

I. Module Learning Requirements/Embedded Knowledge and Skills

Module Learning Requirements	Knowledge and Skills
When you have earned credit for this module you will have demonstrated an ability to:
articulate one's own learning style	conduct on-line and other research to learn various learning styles theories and/or models test oneself to determine learning styles preference(s) understand oneself as a learner •consider and appreciate the needs of different learners
create an advertisement that reflects accepted learning styles theories	use technology with skill and confidence communicate effectively with different learners exercise creative and analytical abilities

II. Learning Activities and Assessment

Samples of learning activities include:

• study and understand the resource material provided in the module
• research relevant theories and concepts
• test oneself to determine learning styles preference(s) and/or temperament(s)
• analyze sample advertisements to determine if and how they implement learning styles theory
• complete analytical and creative assignments

III. Evaluation/Earning Credit

The following will provide evidence of your learning achievement:

Progress Email Memorandum Assignment

Analytical Assignment research and produce a short report explaining at least three accepted learning styles theories. The report will require the student the organize information from a variety of sources, report using visual, numerical, and narrative data, and write at the college level.

Creative Assignment design and produce an advertisement that implements an accepted a learning styles theory to communicate effectively with people with a variety of different learning preferences.

RELATED INFORMATION

If you are a student with a disability please identify your needs to the professor and/or the Centre for Students with Disabilities (CSD) so that support services can be arranged for you. You can do this by making an appointment at the CSD, Room C142, Ext. 7683 or arranging a personal interview with the professor to discuss your needs.

Students, it is your responsibility to retain module outlines for possible future use to support applications for transfer of credit to other educational institutions.